Samy L.Template or custom build: the false dilemma of 2026
A custom brochure website should help visitors understand what you do, check your track record and get in touch. A template can meet these needs too. To choose, start from the pages you need, the content you have and the actions your clients must be able to take.
5 things to check before choosing your website
1. The 'seen it before' problem
Your brand identity shows in your photos, your copy and the way you present your services. Check that the layout can hold your real content, especially on mobile, without forcing generic images or cutting off important information.
2. Readability and loading on mobile
A custom build alone does not guarantee speed or search rankings. Test the pages with their real images: text should appear quickly, buttons should stay easy to reach and the form should work on mobile. Judge the result on your own content, however the site was built.
3. Looking after the site
Ask who handles updates, backups and fixing problems, whatever the solution. Also agree who will change your opening hours, services or menu, and what the support includes.
4. Not built to convert
A good-looking site is not enough. Your user journeys must link a clear offer, relevant work and one simple action: call, book or request a quote. Test the journey right through to the enquiry arriving safely.
5. Limited room to grow
Bookings, a catalogue or a client area each make for a different project. List the features you need at launch and those you plan for later. Ask for a separate price for future additions: they are not automatically included in a brochure website plan.
What you gain with a custom website
- Mobile comfort: readable pages, properly sized images and tested forms
- SEO: separate pages that answer your clients' searches and show your work
- Design: a layout built from your visual identity
- Support: hosting, maintenance and responsibilities set out in the contract
- Conversion: a journey that takes visitors all the way to a call, a booking or a quote request
What budget should you plan?
The budget depends on the number of pages, the content and the features. The Capturit starting prices below cover different scopes. Options and exit terms are set out on the Pricing page and in the quote.
- Brochure website: from €150/month excl. VAT
- E-commerce website: from €250/month excl. VAT
- Landing page: from €80/month excl. VAT
- Application: from €500/month excl. VAT
- Server fees: €350 excl. VAT per year for each plan, payable on order
What Capturit prepares for your website
At Capturit, we prepare the presentation pages, the portfolio and the contact journey. The Poivre & Sel website, for example, presents the restaurant, lets visitors browse the menu and leads them to booking. Its case study also covers booking management: a feature to scope in the quote, not an option included by default in every brochure website.
Ask for your free quote and attach the list of your pages, the content you already have and the features you need.
See what a brochure website can do for your business
The Poivre & Sel website presents the restaurant, its menu and its booking journey. Its case study separates the public pages from the management features. Our brochure website offer lists the possible features so you can pick the ones your business needs.
